Who We Are

Our Story

Let’s Advocate was born from a growing realisation that preventing violence against women and girls requires us to look beyond the moment harm occurs and examine the attitudes, behaviours, inequalities and systems that allow it to take root.

Founded by a human rights advocate whose experiences across cultures shaped her understanding of how violence against women and girls can be normalised and manifested differently across societies, Let’s Advocate was created to bring greater attention to the issues that often go unseen or unchallenged.

Our work is rooted in the belief that prevention begins with awareness. Through awareness, education and advocacy, we aim to give people the knowledge and language to recognise harmful behaviours, understand their rights and contribute to safer, more equal communities.

Because VAWG is not simply a women’s issue. It is a human rights issue, and preventing it requires all of us.

Meet the Founder

Victoria Iroboinose

Founder & Director, Let’s Advocate CIC

My passion for human rights has been shaped by my experiences across cultures and a desire to better understand the inequalities that affect people and communities.

With a Master’s degree in Human Rights and experience supporting young people, victims and survivors of domestic abuse and crime, I have developed a particular interest in prevention, education and creating spaces for meaningful conversations.

My journey has taught me that lasting change requires us to question what we have come to accept as normal, listen to different perspectives and equip people with the knowledge and confidence to speak up and make a difference.

This is what led me to create Let’s Advocate.

What We Believe

Prevention is a Shared Responsibility

We believe violence against women and girls is not simply a women’s issue. It is a human rights issue and a collective responsibility. Prevention cannot depend solely on women and girls changing their behaviour. We must also challenge the attitudes, norms and systems that enable violence.

Education is a Form of Prevention

We believe education can play a powerful role in prevention. When people have the knowledge and language to understand consent, boundaries, healthy relationships, equality and harmful behaviours, they are better equipped to recognise concerns, make informed choices and challenge what they see.

Collaboration Creates Change

We believe meaningful change requires collaboration. By working alongside young people, communities, educators, organisations and other advocates, we can better understand the gaps and work together towards practical solutions.

Our Values

Our values guide how we approach our work, our relationships and the change we seek to create.

How We Create Change

Our values guide how we work. Our three pillars guide how we create change.

Through awareness, education and training, and advocacy, we work to challenge harmful norms, encourage meaningful conversations and contribute to the prevention of violence against women and girls.

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